TULAGA FA’AMAONIA O ‘AVA SAMOA 2018

‘Ava (also known as kava) plays an important role in the Samoan culture and traditions. Conducted to mark important milestones, the ‘ava ceremony is one of Samoa’s most important chiefly customs and a very formal tradition. This standard, translated in the Samoan language, provides guidance on minimum requirements for ‘ava quality to all who make up the ‘ava value chain, including consumers. It stipulates guidelines for health and safety measures, including information on approved cultivars.